technology

Fully understanding and optimizing your search and booking data is critical for driving revenue and strengthening engagement with travelers

Revenue management automation has been around for a number of years now. However, we now need to start thinking about automation at a higher level

If I already have a yield management solution (either as a stand-alone or built into my PMS), why do I need a revenue management system?

In the hyper-competitive hospitality market, hotel pricing must be more strategic. Fortunately, this is where AI revenue management comes in

As the hotel industry advances, technologies like AI open avenues for better guest experiences, streamlined operations and improved revenue management

AI and machine learning technology is quickly gaining traction in the hotel industry to increase efficiency, reduce costs, and improve the guest experience

The more a hotel can prove they truly know the guest, the deeper loyalty goes – particularly for travelers who are inclined to embrace technology

For hotels, there is a critical need to become more tech savvy if they are to make smart decisions and thrive in a difficult and turbulent environment

Using automated email marketing campaigns, you can deliver personalized messages to guests, improve engagement, drive bookings, and increase guest loyalty

Hospitality marketing is undergoing significant changes, and marketers need to be prepared for both incremental and drastic changes