technology
Blockchain and travel: the plot thickens
There has been plenty of hype around blockchain, the technology that underpins cryptocurrencies like Bitcoin, but the application for travel is gathering momentum When the head honcho of the largest […]
The Role and Future of Technology in Travel Industry
It is a well- known and data backed information that technology has affected individuals and businesses to a considerable extent both in for advantages and disadvantages. The hospitality and travel […]
Can Google search results predict hotel occupancy rates?
Google and STR have recently joined forces to share findings on how accommodation searches in New York and London correspond to hotel demand and occupancy data for those markets. NB: […]
6 Must-ask questions to consider before buying a PMS
Your property management system (PMS) forms the administrative heart of your hotel, which means choosing the right one is essential. And even if you’re comfortable with a platform you’ve been […]
New Mobile User Experience on Google Hotel Ads
This morning we began to see a new Google Hotel Ads mobile user experience being tested. The user interface has a new sliding scale for price selection above the filters […]
Technology is key to driving revenue at hotels
The key to driving direct business lies within technology. Hotel websites need more and better qualified website traffic—and to get that traffic, they need more searchers landing on their pages. […]
When It Comes To Hotel Website Speed, Mobile-First Design Wins
In the fight to convert leads into bookings before the user loses interest and books elsewhere, site speed is what counts. Adding weight to the argument for mobile first design […]
Blockchain: Beyond the Hype
In the past two years, “blockchain” has become a magic word, able to open doors and investor wallets, panic industry juggernauts, and guarantee headlines. But much of its power comes […]
Diving into Hotel SEO? Focus on Local Search First
Perhaps more than any other industry, hospitality is tied to its location. While retail and office work have moved to the internet, hotels remain offline to a certain extent. The […]
Why personalisation can deliver 6% more revenue for your hotel
All hotels are looking for ways to increase turnover. The more revenue a hotel can generate, the more options they give themselves to create profitable business strategies. NB: This is […]