technology

More important to understand here is what it will replace, than a clear “Yes” or “No” to this question. We are sure you must have read about the increasing reach […]

As we discussed in our most recent article, “Millennials + Mobile: A Match Made in (Hotelier) Heaven,” mobile is the best booking, marketing, and engagement channel available, to reach the […]

Hotel room pricing is never easy to perfect, but you don’t need to be a genius or trained data-scientist to get it right at your property. Last year Airbnb’s head […]

Enhancing guest relationship management capabilities should improve guest loyalty and retention. These improvements should be reflected in increased RevPAR and profitability. Streamlining operations across the organization and providing better management […]

While customer relationship management (CRM) is a term that encompasses both human interaction and software, some references to it might refer exclusively to technology but very few mentions of it […]

Instagram is the best social media platform for engagement rates when it comes to visuals. And as a hotel, you know that visuals are a strong tool to sell your […]

Google Analytics is a powerful and easy-to-use service that provides valuable insights and data on your website’s traffic patterns. Wouldn’t it be great to know visitor statistics, user activity, and […]

There’s no doubt that the Priceline Group is a juggernaut, but Skift Research calculates that Google’s travel business could be worth as much as $100 billion — and that would […]

Back in my revenue management days I frequently heard the following when it came to group business discussions: NB: This is an article by Blake Madril, Revenue Technology Strategist at […]

It’s budgeting season, which means your hotel is probably ready to start planning how, when, and where you’ll be investing during 2018. We’ll be offering expert tips to help you […]