technology

How to Use Facebook Advertising to Increase Your Direct Bookings?

With its detailed targeting options, Facebook advertising can be a fantastic source of bookings. But, you need to set up things correctly. If done poorly, Facebook advertising can cobble up […]

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Could video chat become a new customer service trend in hospitality?

In August, Delta Air Lines introduced video chat as part of a customer service test at Ronald Reagan Washington National Airport. Five kiosks with “interactive screens” and phone receivers have […]

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How Can Social Media Supercharge Your Hotel Reservations?

Social media is critical to the success of any hotel’s digital marketing strategy. Despite this, hotels of all types and sizes are not using it to its full potential. Below […]

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Social Media Advertising and Why It Is Important for Hotels – It Works!

Try to imagine life today without social media. Can you? Do you want to? Most likely not. Social media is everywhere and it plays a uniquely essential role in our […]

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Advanced Analytics in Hospitality: Industry Leaders are Profiting

Over the past 20 years, advances in digital technologies have driven numerous innovations and disruptions in the travel industry. These technologies and the companies that offer them have rearranged the […]

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3 technology maxims that will make or break your hotel in 2018

A tipping point has been reached where it’s no longer possible for hotels to survive without technology. From marketing to operations to sales, the modern hospitality industry relies on a […]

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5 Signs Your Revenue Strategy is Behind the Times

Technology moves fast—no, make that really fast. Technology today analyzes higher volumes of data, outputs purer insights and offers up more opportunities than ever before. An omnipresent IoT ecosystem finds […]

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Why Hotel Technology Hasn’t Kept Pace with Revenue Management

The overreliance of legacy technology solutions and the lack of data integration are possibly the single biggest constraints on the hotel sector today. The reasons for this are deep-seated in […]

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The digitally transformed hospitality consumer, friend or foe?

I used to say that Hospitality has not changed a great deal since the beginning of time, and as we know innkeepers have played their part in many a historical […]

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4 Steps To Increase Efficiency & Boost The Bottom Line In Your Hotel

Hotels are notoriously hard to run, they mean long hours, a 24/7 commitment, and trying to keep costs down while trying to deliver an exceptional service at the same time, […]

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