Reviews
How to Respond When a Guest @Mentions You
It’s not the end of the world when a guest @mentions you on social media. Like any interaction with a guest, they are customer service opportunities
5 Reasons Why TripAdvisor is Important to Your Hotel
The potential impacts of TripAdvisor on your hotel are of abundance – your ranking, volume and quality of reviews, in addition to your presence
Benefits to Social Listening Beyond Identifying Gaps in Guest Experience
Social listening will help you better understand how changes are trending among your consumer base – in a hotelier’s case, that would be future guests
Identifying Gaps in Your Hotel Experience to Positively Impact Reviews
Any element of your hotel experience could currently be acting as either a chute or ladder in the mind of a guest, impacting their score of your property.
CompSet Analysis and its Role: Hotel Management Practices
Sizing up the competition plays a major part in your hotel’s marketing strategy. Your competitors have just as much sway in shaping guest demand and expectations as you do, and […]
Booking Platforms and the Three R’s: Recent, Relevant, Reviews
Due to rising concerns that travelers have when booking, the data that supports their decision is now shifting its structure and content
The Importance of Earning New Reviews Through Post-Stay Marketing
Generating an email list and sending emails out to previous guests may seem daunting, but it’s key to help you earn valuable new reviews
Painting the Post-COVID Hotel Experience For Your Guests
Take a look at your hotel reviews since start of this crisis. How clear have you painted the travel experience for potential guests?
5 Ways To Leverage Feedback While Your Hotel Is Temporarily Closed
Here are 5 effective ways in which you can make good use of your feedback management platform even while your hotel is temporarily closed
QR Codes To Increase Hotel Satisfaction Scores and Maximize Revenue
Key takeaway is to leverage QR codes that will drive interaction which impacts a hotel’s satisfaction scores, reputation, and even revenue