revenue
Growing Contribution of Metasearch to Direct Revenue
Any source of traffic that generates 13% of total direct revenue is a must in your online marketing mix, and that’s what metasearch is today
Why is Upselling in Hotels Important
You can use multiple upselling techniques to provide a seamless guest experience without being pushy. Let’s examine a number of hotel upselling techniques
Adjusting for Inflation: Should You Raise Your Hotel Room Rates?
When considering room rates and revenue management, hotels must ensure their revenue generation strategies align with their profit objectives
5 Pointers to Optimise Your Hotel Revenue Strategy for Profitability
With the challenges ahead, implementing an optimised hotel revenue management strategy can make a big difference in the profitability of your hotel business
The Power of Simplicity in Revenue Management
A simple revenue management process can allow hotels to offer more flexible and personalized pricing options, tailoring packages and promotions
Middle East MICE Market Fully Recovered to Pre-Pandemic Levels
The Middle East continues to be the only region where recovery is ahead of 2019. However, APAC and the United States did have strong performances in Q4
Are You Fenced In? What You Need Is A Corporate Rate Shopper!
Okay, so we’ve all heard of Rate Shoppers, but have you heard of a Rate Shopper for corporate rates? Keep listening to this discussion to hear more.
How to Save 48% in Promotional Costs from Direct Bookings
As a result, it reduced promotional spend by 48%, influenced 120+ bookings of website visitors and resulted in +£29k extra revenue from low-intent users
A Simple Way to Beat the OTAs
We often don’t measure the leakage of commission to OTAs and we certainly don’t measure it against the costs of securing a direct booking
Automated Pricing for Live Events
They had previously used a tiered pricing model so they would only modify ticket prices to predefined price points based on the number of tickets sold
