revenue
Price Integrity in Hotel Revenue Management: Strategies and Tips
The objective of price integrity is to ensure transparency and avoid misleading customers with incorrect or unjustified pricing information
Hotel Pricing Strategies for Peak, Middle-Season, and Off-Peak
Hotel pricing is a dynamic process influenced by various factors, including location, competition, customer preferences, and seasonality
Marketing’s Role in Holistic Revenue Management
Do we give the same attention and budget to other revenue drivers? Whose job is it to optimize profit across these segments? Sales, Marketing, Revenue?
Think Your Guests are Too Luxurious for Digital? Think Again
Many luxury hotel GMs believe that ‘digital’ is contrary to the brand image of their premium product in the mind of their affluent guests
To Refund or Not to Refund?
Confronted with unimaginable numbers of cancellation requests and refund claims, for the main part the industry reacted sympathetically to customers
Hotel Market Shows Continued Resilience with Focus on Luxury
The hospitality sector, in particular, is sensitive to current challenges in the broader economy: rising interest rates, higher inflation and a tight labor market. NB: This is an article from […]
How Hoteliers Revenue Manage Different Room Types
Different booking patterns, changing guest preferences and new technology come together as hotel revenue managers work out room rates as well as upgrades
Loyalty Programs Could Help Soften Impact of Economic Downturn
Loyalty program members has grown faster than total room supply over the past 10 years, helping to expand the potential base of guests
How to Prevent Revenue Leaks
There are several sources of revenue leakage in the hotel industry,. Addressing these can significantly impact a hotel’s financial performance
4 Ways to Earn More Direct Hotel Bookings in 2023
As a hotel, your technology is essential to increase direct bookings. As an independent hotel, you’re competing against multi-million-dollar tech companies