revenue

Hotels must apply revenue management principles to manage costs, push ancillary revenue, optimize distribution spending, and track guest expectations

By avoiding the dark side of revenue management and embracing ethical practices, you can build a reputation for trustworthiness and integrity

When looking at the ROI of CRM, it’s important to see beyond financial metrics and recognise the enhanced guest experiences and streamlined operations

There are key strategies and tactics that a revenue manager can utilize to take their revenue strategies and profitability to new heights.

Sustainability and revenue management are not mutually exclusive; rather, they bolster each other, where ethical management fortifies financial performance

RevPAM is one of those metrics that are growing in prominence, changing the way hoteliers look at the revenue potential of their property

There are two important aspects of guest value: share of wallet and time. It begins with determining what the economics of the guest look like

In the ever-evolving hotel industry, strategically benchmarking room revenue cannot be overstated. RGI, ARI, and MPI trio are the beacons guiding hotels

Budget season is upon us, and around the world hotel owners and operators are buried deep in data trying to come up with 2024 performance numbers. NB: This is an […]

Wrong decisions are made when hotels consider “share of direct channel out of the total revenue” as the only KPI to understand how the channel is doing