revenue

Unlocking Hotel Success: Top 3 KPIs to Predict Future Performance

These 3 KPIs provide a clear view of a hotel’s potential and are pivotal in crafting strategies that align evolving market dynamics and customer preferences

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How Revenue Managers and Sales Are Joining Forces

Sales and revenue managers goals must be clearly stated, mutually aligned with hotel revenue and profitability metrics, and agreed by the hotel GM

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The Marketing Genius Behind Charging for Hotel Breakfasts

By delving into the intricacies of value perception, contrast effects and psychological barriers, hotel marketers can create experiences that resonate

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Legacy Systems Can Limit Revenue Potential of Attribute Based Selling

While transitioning from legacy systems can be challenging, adopting attribute-based selling offers a promising avenue for hotels to increase profit

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article image for userguest discussion about RevMarketing Certification and a Sneak Peak into Modules 1 and 2

RevMarketing Certification: Sneak Peak into Modules 1 and 2

The RevMarketing Certification course is designed to provide you with actionable knowledge that can be applied immediately to drive growth and profitability

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man holding his head in his hands possibly reflecting a frustration with their hotel google ads not driving enough traffic and wondering how to fix it

Hotel Bookings: Transform Digital Marketing Failure Into Success

By addressing initial challenges, analyzing data, and implementing repetitious improvements, they achieved remarkable success in driving bookings

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5 paper boats of different colours with one in front reflecting the need for hoteliers to go beyond rates with creative revenue management strategies

Growth Beyond Rates: 5 Creative Revenue Management Strategies

By incorporating these creative revenue strategies, you can boost your hotel’s bottom line but also create memorable guest experiences

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man on laptop possibly a hotel guest booking a room online

Hotel Booking Psychology: Understanding the Guest Journey to Yes

From the initial spark of desire to travel to the final decision to book, multiple factors play a role in shaping the guest booking decision

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Understanding the Booking Window and How to Successfully Manage it

Discover key strategies for hotel revenue management based on the booking window. Learn to avoid common mistakes and maximize profitability for hotels and lodging businesses

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Revenue Management Techniques Bringing Back Group Business

Few hoteliers today can claim to reliably predict group travel trends going forward, without access to modern data analytics informed by revenue management

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