revenue

Be a Revenue Sleuth and Unmask Revenue Maximization Tactics
The difference between a revenue manager and a revenue sleuth is more than just their focus; it’s their approach to maximizing value
How Hotel eMail Marketing Can Increase Bookings & Revenue
The foundation of any successful email marketing campaign is a robust email list. Here’s how to build and maintain an effective list

Booking.com Fees: Insights and Hotel Best Practices
While the fees charged by OTAs like Booking.com can take a chunk out of your bottom line, there are a few ways that you can effectively grow revenue

How to Generate More Direct Bookings and Boost Hotel Revenue
With the right strategies in place, hotels can effectively boost their direct bookings, enhance revenue streams and establish stronger guest relationships
How to Attract More Guests to Increase Direct Bookings and Visibility
To fully grasp how to improve your hotel’s online reputation and increase direct bookings, it’s crucial to understand your guests booking journey
How Hotels are Rethinking the Selling of Hotel Rooms
Let’s explore how hotels are rethinking their approach selling rooms and leveraging their properties to encourage group and event bookings
Three Essential Tasks for Hotel GMs to Maximize Profitability
By excelling in these three areas GMs can drive exceptional financial performance and establish their hotel as a market leader
Busting Today’s Hotel Distribution Myths
Hotel distribution is a multifaceted domain which presents significant opportunities for growth and revenue optimisation and remains underutilised
Why Group Revenue is About Risk Management
Transient guests tend to book closer to the stay date. What is better? The guaranteed group business or the potential transient business?
Maximizing Revenue Streams: Leveraging Day Use Rooms
The modern trend of day-use hotel rooms is a much-needed revenue upgrade on the traditional approach to cater to the dynamic demands of the modern guest