revenue

5 Holiday Offers You Can Create to Drive More Hotel Business

By offering creative and tailored experiences like staycations, quiet destination packages, group travel deals, and holiday events, your hotel can thrive

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Thumbnail for video discussion The Future of Hotel Commercial Teams: It's Time to Evolve and Fly with HotelIQ

The Future of Hotel Commercial Teams: It’s Time to Evolve and Fly

The  hotel industry is at a pivotal moment, hyperpersonalization and need for commercial teams to have a 360 view of the customer is paramount

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silver christmas decorations reflecting the importance for hotels to develop creative seasonal campaigns to drive bookings through their direct channel

7 Ways to Get Seasonal on Your Hotel’s Direct Channel

Start early, adopt advent calendar-style campaigns, propose gift cards and use these creative tactics to help your direct channel get seasonal

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Top 10 Tips to Understand your Audience this Festive Season

Understanding your audience’s preferences, behaviours, and expectations enables you to tailor marketing efforts, enhance guest experience and drive bookings

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man putting money in his pocket reflecting the topic of a recent conversation with Connor Vanderholm of Topline about the dark side of revenue management and the potential ethical pitfalls

Avoiding Ethical Pitfalls from the Dark Side of Revenue Management

We follow up on a recent article outlining some of the revenue management practices that could be considered to run a little close to unethical

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view out of car with satnav reflecting how hotels can drive profitability with precision by utilsing ai and the pivotal role it can play in revenue management

Driving Profitability with Precision: AI’s Pivotal Role in Revenue Management

The key to being successful in revenue management is following data trends closely to set the right price for the right guest, AI is perfectly suited to support this hotel function

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video thumbnail image of a discussion with cogwheel marketing about the need for hotel sales to think more like marketing if they are to drive topline revenue

To Drive Top Line Revenue, Hotel Sales Must Think Like Marketing

With continual change In traveller behaviour, it is more imperative than ever that hotel sales and marketing are aligned around transient and group business

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Managing Hotel Suites for Optimal Revenue

Hoteliers often upgrade their highest-paying guests or loyalty members . While this tactic can help maximize room occupancy, it’s not the most revenue maximizing option

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From Hotel Revenue Management to Hotel Profitability Management

Profitability management is about balance. This holistic approach aims to secure not just short-term gains but long-term growth and financial stability

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An AI-Powered Approach to Hotel Restaurant Revenue Management

AI-powered revenue management for hotel restaurants relies on Dynamic Pricing, taking into account numerous inputs to maximize occupancy at optimal prices

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