revenue

A commercial strategy platform provides each discipline with actionable recommendations, ensuring strategic impact on hotel revenue

Consortia and Travel Management Companies (TMCs) act as pipes, channeling a stream of potential guests toward hotels

The source of a reservation is known as its booking source, and all booking sources fall into one of two primary categories: direct and indirect sources

Overbooking can greatly impact your hotel’s reputation and bottom line but you can avoid financial losses and mitigate the risks

Transitioning to an integrated commercial team is not just a structural change; it is a realignment towards a collaborative customer focused approach

Hotels are in danger of becoming too reliant on OTA lead generation, to the point it becomes financially tough to recover their current share of bookings

While luxury hotels show promising trends in their online reputation, there is a clear indication guests are sensitive to the price of additional services

20 years ago we ‘spilled all of our sweeties in the lobby’ and gave the OTAs our soul, and for the last 15 years we’ve been trying to win the business back

We thought it would be interesting, to get a perspective on the direction of travel for revenue management, and the part an RMS or pricing solution can play

Just because an RM system bears an AI moniker in its marketing doesn’t suddenly turn it into a revenue management silver bullet