revenue

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Correlation or Causation: How Causal AI Can Help Revenue Management

Correlation and causation are two different things. Confusing them can lead to misguided conclusions. These errors could be prevented with causal AI

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3 Common Mistakes in Hotel Distribution Strategy: How To Fix Them

Often, hotels use multiple distribution channels without knowing which gives the best outcome. This lack of clarity affects their ability to boost revenue

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2024 Global Hotel Pricing Trends: Recovery Patterns and Analysis

As we look toward 2025, global pricing trends reveal a resilient industry, but one marked by stark regional differences

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Successful Outbound Sales Strategies for the Voice Channel

The main reason why outbound sales strategies matter for is simple: cold, hard cash. Simple practices can put more dollars straight into your hotel

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How to Drive Bookings and Engagement with Email Marketing

Ultimately, a well-executed email marketing campaign can become a powerful tool for building guest relationships and driving direct bookings

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How to Fill Your Hotel Rooms Fast: The Power of Last Minute Deals

By integrating last minute deals into your strategy, you’ll be better positioned to capture bookings from a significant portion of the market

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Strategies to Grow Hotel Group Business Through Rack Rates

When used effectively in negotiations, rack rates can help hotels avoid price-driven competition and instead focus discussions on value

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two hands coming together in the same way revenue and marketing need to be more aligned in hotels

Why RM Fails Without Sales and Marketing Collaboration

Revenue management shouldn’t just hand down pricing strategies from on high. Instead, involve sales and marketing from the get-go

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letters spelling out the word pricing highlighting the importance of hotel forecasting and how to plan and price more strategically by predicting demand

How Can I Increase My ADR – Part Two (Dynamic Pricing)

A dynamic pricing strategy seems simple as a first pass but as with all things, once you dig deeper, it can have repercussions for all parts of your hotel

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Unlocking Hotel Profitability with AI: Two AI Outcomes

Understanding how AI-driven solutions can be applied in your hotel will streamline operations and unlock new avenues of profitability

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