revenue

Amid Global Uncertainty, Hotels Must Prepare Strategy for Possible Downturn

The Asia Pacific market ended 2016 with a mixed bag of results, marginally increasing occupancy 1.6% to 69%, but also posting a 0.9% fall in average daily rate to finish […]

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4 Ways to Increase Your Direct Bookings

Nary a hospitality conference is found without the token debate about OTAs and their impact on hotels’ direct bookings. This trending topic has become so prevalent and so fierce, in […]

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Hotel Rooms Departments Struggle to Control Expenses

Changes in rooms revenue per available room (RevPAR), and RevPAR penetration receive a lot of attention from hotel managers.  This is because the monies hotels receive from renting guest rooms […]

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Next-Gen Revenue Management: Innovating analyst productivity through real-time data

Current revenue-management systems were not designed to handle vast amounts of data. Therefore, in the near future, they will not be equipped to handle today’s progression of Big Data. New […]

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Optimizing Digital Marketing Performance To Drive Business Performance

  Digital transformation isn’t a buzz phrase. It’s here. And it’s helping companies create better customer experiences — and ultimately driving revenue growth. According to Gartner, within the next five […]

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Insights from ITB – How hotels can maximise their revenue performance for the next fair

To maximise the revenue performance during a fair or high impact event might be easier said than done. Many rely on returning business to bring in a safe level of […]

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Expedia is wrong: a better direct price does make money for the hotel

Expedia has stated on many occasions that the recent movement of large hotel chains offering the best direct price is detrimental to the hoteliers themselves. We do not share their […]

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Remove the Silos, One Team, One Revenue Dream

Hotel service is built around team work.  From front desk rock stars to detail-oriented room attendants to friendly and personable bartenders, every department and every job role plays a fundamental […]

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Dynamic rates empower hotels, not corporate end-users

With major hotel mergers allowing already massive chains to gain even greater negotiating power over room rates, it is vital that corporates take enhanced steps to ensure that any arrangements […]

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Stop Dangling the Wrong Carrots: How Revenue Incentive Plans Hurt Profits

  Occupancy is high. You’re crushing your RevPar Index. And, you’re on pace to surpass your quarterly revenue targets as well as last year’s revenue. NB: This is an article […]

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