revenue

How Important Is Strategic Management Accounting to Hotel Managers?

While hotels have long used traditional management accounting practices, their use of contemporary strategic management accounting (SMA) techniques has not been as widespread. As researchers, this intrigued us because studies […]

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5 Ways Casino Hotels Transform Big Data into Big Revenues

Two decades ago, only two states had legal gambling in the United States. Today, those statistics have flipped. Now, it’s only Hawaii and Utah that have bans on all forms […]

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Increase ADR and Drive Revenue by Optimizing Room Type Differentials

One of the easiest ways for hotels to raise ADR and drive revenue without actually raising rates is by segmenting the property’s different rooms and accurately pricing them to encourage […]

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Upselling Techniques: How to Increase the Value of Each Event

At the end of the day, there are just four ways to grow group business as a caterer or hotelier. Increase the number of clients you serve Increase the frequency […]

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Why Revenue and Marketing Managers Should Work Together

“You might feel a slight sting.” These are the last words we hear before the prick of the needle, but with that little sting comes the reassurance that we’re on […]

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Revenue Managers: How we get it wrong…(Pt 2)

Revenue Managers are often promoted through the ranks of Reservations or Front Office and often thrown into ‘spreadsheet mania’ without any thought or respect given to the enormity of the job.

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Cross Department Collaboration is Key to Optimizing Group Business

Getting the right group business in your hotel at the right time for the right rate requires a holistic approach from your entire hotel operations team. In the current environment, […]

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11 Hotel Revenue Management Strategies to Adopt in 2019

Every year, you may be planning something or the other as a part of your hotel’s revenue management strategies. You may be doing a hell lot of things to get […]

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How To Capture Your Share of Guests This Holiday Season

Christmas is historically the busiest time to travel in the US. Last year, AAA predicted that a record-breaking 107 million Americans would travel over the Christmas and New Year’s holidays. […]

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The Next Frontier for Revenue Managers

In their quest for revenue per available room Index, most revenue managers miss other high profit revenue streams, ranging from meetings and event space to banquet revenue contribution to total […]

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