revenue

It’s no wonder 38% of operators say revenue management is too time-consuming, and 36% admit they’re uncertain about optimal pricing

Competitive hotel rates aren’t just about being cheaper than competition. It’s knowing your value, understanding your guests and pricing with purpose

In a world where every other major consumer sector has figured out how to monetize attention, the hotel sector is still largely selling rooms like 1999

Here’s how to crunch the numbers before and after a promo to see if it actually worked – or just boosted volume at a cost

When comparing the hotel direct rate to best available OTA offer, we see in 75% of cases at least one OTA displays a lower price than brand website

By embracing data driven decision-making, you can achieve revenue growth that is more than just a number, it is your commitment to guest satisfaction

Analyzing vast quantities of structured and unstructured data, AI systems can now detect nuanced patterns in spending potential and loyalty characteristics

For hotel general managers and revenue managers, the message is clear: success and profitability depends on embracing systems that are built to learn

The guest booking journey is constantly evolving, is your hotel’s direct booking channel ready to welcome today’s modern guests?

The guest perspective unveils a strategic opportunity for hotels, which might traditionally view the arrival of low season with some uncertainty