revenue

The bottom line is that rate parity is NOT enough anymore! Hotels need to beef up their book-direct benefits and shout them from the hilltops

As well as the key dates to push, like Cyber Weekend, Christmas and January sales, how else can you increase your revenue? Through vouchers

It is essential for Revenue Managers to forecast demand by carefully analyzing multiple parameters such as fleet type, season, location, etc.

A quick glance at the online environment will show you a wealth of different distribution channels. Each channel offers the opportunity to build cash flow

The analysis of market segmentation is the backbone and the business intelligence that fuels our revenue management strategies

Shifting trends in business travel include a shorter hotel booking window, more solo trips and, in some cases, a younger demographic

We saw healthy August bookings, but with summer over, the autumn and winter months can be slightly more difficult to approach when it comes to midweek stays

By getting creative with upsell ideas, you expand your revenue generation abilities and boost your profits. A stronger bottom line means a healthier hotel

You’ll understand why segmentation is important, how to segment hotel customers, what data to collect from your customers and how to turn data into bookings

This study provides an overview of current upselling approaches in the hotel industry. It shows there is room for both online and offline upselling channels