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Have You Checked Your Room Type Production Lately?

The key is to observe booking pace of each different room type during different demand seasons and vary difference between them to maximize revenue results

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Who Moved My Hotel’s Market Share?

Your comp set by market segment may be different to your comp set for your room classes or location. It is important to answer: why do I need this comp set?

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Absolute RevPAR Breaks US$100 Barrier First Time Since October 2019

Overall, 90% of all markets were either in “Recovery” or “Peak”, with the latter signifying TRI RevPAR is higher than it was in the comparable week of 2019

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How to Build a Profitable Hotel Distribution Strategy?

In order to build an effective and profitable distribution strategy, you need to know who your clients are, where they book, and which tools will fit best

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mirai article image Google Hotel Ads: Much Anticipated “check-in date” Multiplier Now Live

Google Hotel Ads: Anticipated “check-in date” Multiplier Now Available

The new multiplier on Google Hotel Ads means you can adjust your bid for a specific point in time and make decisions based on occupation and expected demand

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man piling coins up shows how google pay per stay can add demand and revenue to hotels

3 Easy-to-Manage Guest Services That Can Boost Revenue

Today we look at 3 guest services that can be offered and booked through automation and which will help support your revenue recovery efforts

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Summer Upselling Ideas For Your Hotel Guests

Looking to find ways to address your hotel guests’ needs this summer. Make this the trip they dreamed of during lockdown with these summer upselling ideas

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9 Unique Approaches to Increase International Bookings at Your Hotel

In order to increase international bookings, you need to tweak your marketing strategies. Wondering how to do that? It’s simple. Just follow the steps below

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Why GOPPAR Provides a Much More Complete Picture

A focus on gross operating profit per available room, or GOPPAR, is the key performance indicator that delivers and why RevPAR just does not always cut it

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Which Part Of The Sales Funnel Matters Most for Hospitality?

Nothing happens until somebody sells something. If you’re in business, then everyone’s job supports a cascading series of events that begin with a sale

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