revenue

Unlike your website, social media allows you to directly engage with your ideal guests, through likes, comments and even direct messages

People take their pets on holiday more than ever before. Bookings for pet travel have increased by more than a third compared to pre-pandemic

It’s clear that guests value direct booking benefits and are likely to be swayed by attractive perks and whatever makes their stay at your hotel better

Dynamic pricing or “price tags” is a complex yet profitable avenue for a hotel. The more you’re in tune with the market, the more you improve profitability

Understanding and effectively managing Customer Acquisition Cost (CAC) is critical to profit-oriented Revenue Management

Prioritizing profitable bookings along with maximizing occupancy and driving revenue from direct bookings offers the greatest cost-cutting benefits

Doubling down on hotel sales means understanding customer needs and expectations have changed in this new era of travel and digitalization

In this discussion Thomas tells us more about RoomPriceGenie, the back story to it’s inception and how they add value to their hotel clients

Group business has returned, but the makeup has skewed toward SMEs, or small to midsize enterprises, with groups from 10 to up 100

When dealing with rate parity issues, it is key to have an action plan in place to take greater control over your distribution success