pricing

Rise and Fall of Travel Tuesday in Face of Extended Cyber Deals
Travel Tuesday, also known as “Travel Deal Tuesday,” emerged as a marketing ploy in 2017, aimed at enticing travelers to book their next adventure
Loyalty Benefits in More Ways Beyond Net ADR
But beyond a mere net ADR analysis, loyalty adds many other advantages that positively impact your bottom line but are more difficult to trace
Dynamic Pricing for Independent Hotels: The Secret to Capturing More Revenue
The big question is, how can smaller hotels take advantage of dynamic pricing when they have such limited time?
Mastering Hotel Compset Analysis to Drive Growth
Analyzing hotel compset holds great significance for hoteliers. Here are some of the most evident important reasons that hotels opt for this analysis
PwC: Headwinds and Geopolitical Tensions to Impact Hotel Performance
Hotel room rate growth played a significant role in the initial recovery but softened significantly in Q2 before falling below inflationary growth in Q3
Two Weeks Until Black Friday: 5 Strategies to Boost Direct Sales
Black Friday is just around the corner! Don’t let the OTAs be the only ones to take advantage of it! Here are our recommendations for success
The Relationship Between Value, Quality and Price Exists
Asset managers and hotel owners have a perception of their asset value and what the market will pay. Sometimes, those perceptions are vastly wrong
Myths About Revenue Management Technology
We focus on the five commonly held myths about revenue management technology and why you don’t need to worry
What is Value Added Pricing in Hotels? Examples and Strategy
Hotel A has been doing the same thing for decades. Hotel B is new and looking to earn more with a value added pricing strategy
Year-Round Revenue Management Brings Record Profitability to Hotels
Here are six common pricing mistakes hotels make when they don’t rely on revenue management to guide their profitability