pricing

suitcases lined up reflecting impact of travel tuesday although this is slightly seeing a diminishing impact with extension of black Friday and cyber Monday deals

Rise and Fall of Travel Tuesday in Face of Extended Cyber Deals

Travel Tuesday, also known as “Travel Deal Tuesday,” emerged as a marketing ploy in 2017, aimed at enticing travelers to book their next adventure

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black board with chalk writing including the phrase customer loyalty

Loyalty Benefits in More Ways Beyond Net ADR

But beyond a mere net ADR analysis, loyalty adds many other advantages that positively impact your bottom line but are more difficult to trace

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credit card in back pocket reflecting the guest revenue opportunities for independent properties utilising dynamic pricing

Dynamic Pricing for Independent Hotels: The Secret to Capturing More Revenue

The big question is, how can smaller hotels take advantage of dynamic pricing when they have such limited time?

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Mastering Hotel Compset Analysis to Drive Growth

Analyzing hotel compset holds great significance for hoteliers. Here are some of the most evident important reasons that hotels opt for this analysis

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PwC: Headwinds and Geopolitical Tensions to Impact Hotel Performance

Hotel room rate growth played a significant role in the initial recovery but softened significantly in Q2 before falling below inflationary growth in Q3

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person writing on a diary in the month of november possibly a hotel marketeer mapping our black friday plans

Two Weeks Until Black Friday: 5 Strategies to Boost Direct Sales

Black Friday is just around the corner! Don’t let the OTAs be the only ones to take advantage of it! Here are our recommendations for success

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The Relationship Between Value, Quality and Price Exists

Asset managers and hotel owners have a perception of their asset value and what the market will pay. Sometimes, those perceptions are vastly wrong

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mechanical figure in the thinkers pose reflecting the machine learning process and the path to hotel pricing ai

Myths About Revenue Management Technology

We focus on the five commonly held myths about revenue management technology and why you don’t need to worry

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letters spelling out the word pricing highlighting the importance of hotel forecasting and how to plan and price more strategically by predicting demand

What is Value Added Pricing in Hotels? Examples and Strategy

Hotel A has been doing the same thing for decades. Hotel B is new and looking to earn more with a value added pricing strategy

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hedges in shapes of houses with leaves changing colours reflecting the pressure on seasonal hotels to adopt sophisticated revenue management strategies

Year-Round Revenue Management Brings Record Profitability to Hotels

Here are six common pricing mistakes hotels make when they don’t rely on revenue management to guide their profitability

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