pricing

Hotel occupancy reaches new heights but rate not keeping pace

The U.S. hotel industry’s ongoing run of monthly RevPAR increases and its recent record occupancy levels are obscuring a more unsettling trend, one that many hotel groups will be unable […]

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Airlines need to get creative and segment better

At one airline, the new promotional fare with a three-day purchase window isn’t selling. Another is finding that a large tourist boom in Costa Rica isn’t translating into sales of […]

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A defining moment for dynamic pricing and offers

  With the trend towards digital retailing in the airline industry, and the desire for airlines to become the sole source of the offer, there has also been a lot […]

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STR July Hotel Performance Summary: Europe, MEA and AsiaPac

EUROPE Europe’s hotel industry reported positive results in the three key performance metrics during July 2017, according to data from STR. Euro constant currency, July 2017 vs. July 2016 Europe […]

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Booking.com experiments with star ratings to test price sensitivity

An August 4 article in the popular UK site MoneySavingExpert.com revealed that Booking.com recently ran an experiment with Morgans Hotel Group to see how star ratings impact bookings. During the […]

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Are hotels becoming more like the airlines when it comes to pricing

Are hotels becoming more like the airlines when it comes to how they’re pricing their rooms, especially by imposing stricter cancellation policies and other fees? It depends whom you ask […]

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US Hotel Outlook Positive with Continued, Albeit Slower, Growth Predicted

The U.S. lodging industry will enjoy continued growth in all major metrics in 2018, albeit at a slower pace.  Based on the recently released September 2017 editions of Hotel Horizons®, CBRE […]

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Fourth Quarter of 2017 Brings Brighter Outlook for US Hotels

While North American hotels continue to experience inconsistent booking growth during the third quarter of 2017, the fourth quarter brings long-awaited, welcomed news: healthy growth in both average daily rates […]

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Reduce hotel room categories to sell more rooms

  Enter your favorite shop and look around. Why do you think it has become your favorite? Very probably, because besides offering good stuff, it’s all set up for a […]

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Open Pricing Enables More Flexible Hotel Cancellation Policies

It’s the age-old issue for any industry that deals with perishable inventory: On one side you get a bad rap for overselling or overbooking, while on the other side last-minute […]

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