otas
Expedia and Priceline pricing under ACCC scrutiny
The competition regulator will consult with Australian hotel operators to help determine if “pricing parity” clauses imposed by online travel agents Expedia, Wotif and Booking.com are unfair. The beginning of […]
Last minute bookings: Run at 100% occupancy!
The growth in last-minute bookings offers an opportunity for hotels to shift stressed inventory – but only if they have the right systems in place. This SiteMinder blog offers advice […]
OTAs achieve double profits of Hotel websites
In the first four months of 2015, in the persistent rivalries between online travel agents (OTAs) and hotels, OTAs has achieved a lot. As of now, the channel for distribution […]
Hoteliers, disrupt before someone else does
Fundamental changes to the digital landscape are giving rise to a new breed of travel distribution competitor. Here’s how hoteliers can combat them. Hotel distribution companies face fundamental disruption as […]
Big social data drives brand campaign
LateRooms‘s marketing strategy now includes social media and big data as well as the more traditional channels. Five years ago Rich Kemp joined LateRooms to help formulate its social media […]
As OTA Giants Rise, Google & Amazon Wait Their Turn
In the never ending battle between hotels and online travel agents, the first quarter of 2015 saw OTA gaining valuable ground. Already, the distribution channel which includes players like Expedia, […]
Ready for the Post-Rate Parity Era?
There has been a lot of talk in the press and discussion forums about the “fall” of rate parity in Europe and its implications. Most of the new rules and […]
Most Valuable High Touch Channels in the Digital Age
These days, the guest journey has grown more complex. On a typical day in 2015, millions of people worldwide will book lodging accommodations. The exponential growth of the internet and […]
Direct Bookings growing, but losing ground to OTAs
The TravelClick North American Distribution Review (NADR, Q3 2015) reveals that while there is still growth in direct hotel bookings they are falling behind in bookings made with OTAs. Another […]
France’s end to rate parity creates grey areas
A new law creates carte blanche on room prices but a big legal “grey area” and mounting conflicts between hotels and OTAs. Some have declared it the equivalent of the […]
