otas
5 effective ways hotels can attract international guests
International travel is now fully-fledged. Anyone can travel anywhere, anytime they like. Between 2011 and 2020, international travellers to the United States are expected to grow from 62.8 million to […]
PPC For Hotels: How To Counter OTAs
If you’re a hotel that works with online travel agents (OTAs), you’ll be familiar with the battle of balancing your relationship with the OTAs and also driving enough sales directly. […]
OTAs TripAdvisor, Expedia and Hotels.com Top When Planning Vacations
In a new, first of its kind analysis of combined offline and online consumer conversations, Engagement Labs released its TotalSocial® rankings on the top performing online travel agents (OTAs) in […]
Who Owns Your Guest Data? Your Hotel or the OTA
When was the last time you read a contract you were signing? We mean, really read it – every single word. NB: This is an article from Vizzly Hoteliers often […]
Asia is now driving Expedia strategy
Dressed casually in a pair of jeans and black jacket, Dara Khosrowshahi spoke with a friendly smile, but with determination in his eyes. “The U.S. used to be the driver […]
Booking direct or via OTAs: what’s the better deal?
Hotels and OTAs might be in an all-out war, but some travel experts think you can book with both, it just depends on when you’re looking to book. Mark Blutstein, […]
Why Rate Disparity Matters, and What to Do About It
Rate disparity, if left unchecked, can seriously impact your hotel’s bottom line. Hotels often find themselves with lower rates on OTAs and other third party channels than they do on […]
We have been wrong about OTA hotels commission the whole time
Commissions paid by hotels to intermediaries have risen by more than 7% over the course of the last year. This is according to the 2017 Trends In The Hotel Industry […]
What do you need to know about the Hyatt – Expedia drama?
Last week, Hyatt hotel owners received notification of Hyatt’s intent to terminate its Corporate Lodging Agreement with Expedia. While the announcement is widely speculated to be a negotiating tactic, if […]
How Expedia sees the future in sharing its technology
Expedia has made a deal in recent years about its stated goal of moving from being a web company to a technology platform. Part of this shift, beyond the obvious business […]
