otas
Get More From Your OTAs (Without Paying More)
There is a lot of debate about not being overly dependent on your OTA (Online Travel Agency) partners and what it does to your profitability. NB: This is an article […]
OTAs and How Hotels Can Best Use Them
When it comes to OTAs, hotels are fixated almost all the time on the same two things. The revenue generated by the room bookings and the commissions
Indian hotels are the latest to declare war on OTAs
Just days after food-delivery apps faced fire from restaurant owners in southern India, online travel agencies (OTAs) are battling opposition from hoteliers in the western part of the country. Around […]
VAT Survival Guide For Irish Hoteliers: 25 Ideas To Slash Cost Of Booking
Regrettably, the rumours have been confirmed. Long feared by tourism businesses all over Ireland, the government has recently declared that the sector’s VAT rate will increase from 9% to 13.5% […]
What Properties Can Learn From Airbnb And The Sharing Economy
First it was the online travel agencies (OTAs) in 2000. Just when hoteliers learnt to co-exist with these intermediaries, along came the revolution that took everyone by storm – the […]
The State of Hospitality Distribution Report: Metasearch
Metasearch Is critical to the travel research process now finds new report, with 94% of travelers reporting that they use metasearch when booking hotels and 73% doing so regularly NB: […]
3 Steps to Navigating the Challenge of Hotel Rate Parity
As a distribution manager, does rate parity fall into your “very hard to deal with” basket? If it does, you’re not alone. NB: This is an article from OTA Insight […]
Why Audience Strategy Is The Key To Hoteliers Competing With OTAs
This July, Google announced a rollup of its Hotel Ads metasearch product into the broader Google Ads platform (FKA “Adwords”). The update brings immense opportunity to hotels. Over the past […]
Why OTAs are Uber Successful and Hotels are Using More Than Ever
Have you ever wondered why we all hear so much complaining and downright all-around annoyance being expressed from hotels about the on-line travel agents? NB: This is an article by […]
Will Google stay off the OTAs patch?
As Google’s meta-model becomes increasingly monopolistic Pamela Whitby begins a series on how travel distribution is evolving. Part 1 takes a look at the Google factor If Google is a […]