otas

OTAs Blaming Google Will Not Lead to Disruptive Innovation

Online Travel Agencies’ complaints about Google are sounding very similar to the complains that travel suppliers (hotels and airlines) have expressed towards OTAs in the past.

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SHPM: The Hidden System by Expedia to Undercut Hotel Rates

Hidden system, meaning, none of us is supposed to be knowing about it. Google it: I bet, you won’t find a word. NB: This is an article from Direct Your […]

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sign saying rooms available just like placing hotel inventory with a wholesaler

End of Last Room Availability for Profit Gain

Hotels fought for the rate parity abolition but on the inventory side, hotels are forced to level the playing field due to the Last & Entry Room Availability rules.

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How OTAs Use Words To Change Your Perspective … and Your Perception.

Words have the power of changing the world. In our little big world, OTAs know too well how to use words, with travellers to sell them your hotel.

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stacks of coins reflecting the impact of the wrong hotel room price strategy

Booking.com change tactics – again! The threat continues…

Just when you through your relationship (and I use that word tentatively as no relationship should be one-sided) with Booking.com couldn’t get any worse, well it has… NB: This is […]

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New Year Resolutions for Independent Hoteliers

So, 2020 is on the way. Another new year. Time to stop, take stock (after the Christmas rush), and start the new year with a bang. NB: This is an […]

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Expedia Tells Hotels Adding Resort Fees Will Lower Listings on Its Pages

As promised a few months ago, Expedia Group began this week to send hotel listings lower in the sort order on its Expedia.com and Hotels.com pages when properties add resort fees to […]

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The Best Market Mix During High and Low Occupancy

In order to drive the most revenue possible at your hotel, it is important to adjust your market mix according to periods of high and low occupancy. Here’s how to […]

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In a Multichannel Environment, Only a Clean Rate Strategy will Survive

All is not quiet on the hotel distribution front. Yes Amoma, one of the biggest culprits in undercutting hotel rates, may be out of the picture. And yes, the recent […]

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Google Travel Gains Levy Pain at TripAdvisor and Expedia

In an unintended duet, the CEOs of TripAdvisor and Expedia Group separately talked this week about how Google’s increasing practice of directing search traffic towards its own travel businesses has […]

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