online

man trying to navigate a path through question marks in the way hotels need to better understand the factors that affect the results of their metasearch campaigns

What Factors Affect the Results of Your Metasearch Campaigns? (Pt2)

You now have the full picture for diagnosing how good your metasearch strategy is, and what you have to do to maximize your results.

Read more

man frustrated reflecting impact of poor guest communication in this youtube thumbnail for hijiffy video discussion

Poor Guest Communication Impact is Bigger Than Lost Bookings

As well as discussing the challenges hoteliers face with guest communication Shaun will also give us a quick demo of how HiJiffy’s AI works

Read more

luxury hotel resort lobby reflecting importance of the hotel website and the secret to summertime success

The Secret to Summertime Success on Your Hotel Website

Join us as we uncover some of the most innovative strategies to kick off early summer hotel promotions and gear up for a bustling 2024 season

Read more

Drive More Bookings: Innovative Strategies for Hotel Landing Pages

By leveraging custom landing pages in conjunction with enhanced social media marketing posts, hotels can significantly increase booking conversion rates

Read more

5 Steps to Master the Inspiration Stage of the Guest Journey

The inspiration stage is when the idea of a trip is just a seed in your mind. It’s all about possibilities. Hotels can be part of this dreaming phase

Read more

person holding a drawing of a sad face reflecting the results from their outdated hotel social media strategy

Why Your Hotel’s Social Media Strategy is Outdated (And How to Fix It)

Let’s explore why your hotel’s social media approach might need a serious update, and more crucially, how to modernize it for today’s digital landscape

Read more

two gauges showing comparative performance reflecting need for hotels to conduct an in depth analysis of their hotel website performance

How to Analyse Your Hotel’s Website Performance – In-Depth!

Your website is the pillar of your online marketing and sales strategy, and measuring its results is crucial to adjusting your online sales strategy

Read more

How to Perfect Your Hotel’s Direct Booking Strategy

Elevating your hotel’s direct booking strategy is an ongoing process that demands attention to detail and an adaptive approach

Read more

How To Optimize Metasearch Bids For Direct Bookings

Approaching metasearch with the expectation of stretching your budget across every aspect of your bid modifiers may not yield the desired results

Read more

percentages and arrows declining reflecting dma impact to hotels with a 30% reduction in clicks and bookings on google hotel ads

DMA Impact: 30% Drop in Google Hotel Ads Clicks & Bookings

The key impact of the DMA implementation is hotels have lost visibility, lost direct sales capacity, reduced profit and increased intermediary dependence

Read more