online

GA4 and Other Google Updates for Hotels

Google announced three new features to actively open the onboarding process for hotels wanting to list their rates or provide booking links

Read more

The Top 5 Opportunities a Website Unlocks for Hoteliers

What can a well-designed website unlock for hoteliers to thrive in a competitive world online? Here’s a look at the top five opportunities

Read more

GDS and the Changing Face of Hotel Distribution

We explore 6 ways GDS has evolved and how this can empower hotels to drive successful online distribution and get more direct business

Read more

What Is a ChatBot and Does Your Hotel Need One?

9 Benefits of a Hotel Chatbot and Key Features to Look For

While some rule-based chatbots are built for more straightforward tasks, an AI-powered chatbot is designed for intelligent and complex tasks

Read more

Strategies For Building A Strong Online Reputation For Hotels

Though there are many ways to build your online reputation, here are the most vital methods you should incorporate into your ORM strategy

Read more

The Correlation Between Guest Sentiment Data and Hotel Bookings

Guest sentiment data is another critical piece of the puzzle that can take hoteliers feedback gathering efforts to new heights

Read more

3 arrows in a target reflecting importance to hotels of mastering the direct booking game and developing powerful strategies

Mastering the Direct Booking Game: 3 Powerful Strategies for Hotels

In this article, we’ll reveal three practical tips that will supercharge your hotel’s direct booking strategy and revolutionize your business

Read more

What is Metasearch & Why Its Important For Hotels

We explain what metasearch is, explore different channels, provide some best practice tips and explain why it’s essential for hotel success

Read more

Are Your Bookings Not On The Growth Trajectory You Wanted?

First place to start the diagnosis should be your non-negotiables in hotel digital marketing. If you want to get bookings, online is the place to be

Read more

GA4 for Hotels: Why Micro Conversions Matter

Understanding and tracking micro conversions in your hotel website can provide actionable insights and GA4 can help significantly

Read more