online
Consolidation, co-opetition and context
Driven by an increasingly fickle, demanding and connected customer the coming year will be one that sees the savviest and most strategic brands thrive. In 2016 – surprise, surprise – […]
Lessons learned from Airbnb’s Email Specialist
NB: This is an interview with Lucas Chevillard of Airbnb via Medium.com We strive to find the people in our industry who have something worth sharing. We’re curious about email […]
Airbnb identifies fastest growing neighbourhoods for 2016
Airbnb analyzed the travel patterns of more than 40 million people that stayed in homes on Airbnb in 2015 and selected 16 neighborhoods that have gained the most momentum […]
How to drive organic search results for hotels
If the term “search engine optimization,” or “SEO” for short, confuses you or evokes the practice of packing keywords into your website, you’re not alone. For years, using SEO in online […]
Uber’s new travel feature……..
Travel is becoming more closely integrated with mobile Uber’s filing for a new patented feature, called Uber Travel, could have serious implications for the future of booking applications as […]
Digital marketers deal with shifting landscape
It wasn’t easy for hotel digital marketers in 2015 ………. and it’s not likely to get much easier in 2016!! With issues such as the growing power of online travel […]
Hospitality industry lacks data driven marketing skills
Almost a third (32%) of travel and hospitality industry marketers rate data science as the skill they most lack, with programmatic coming in a close second at 28%. This […]
Lessons hoteliers can learn from Airbnb
NB This is a viewpoint by Michael McCartan, managing director EMEA for Duetto. Travellers have more choice and better rate transparency than ever when it comes to accommodation – […]
Airbnb policy to release anonymized data
Airbnb’s release of anonymized data about people who use its site to rent their property ‘will give New York City the necessary information to craft needed regulations and to enforce them’ while […]
To Fill Rooms, Hotels Are Turning To Airbnb
Airbnb doesn’t just compete with hotels; it also competes with online booking sites like Expedia. About 60 million people have used Airbnb to find an alternative to a hotel. Now, […]