online
Travelers Turn to OTAs for Research and Planning
Travelers using OTAs for research and planning highlights the importance of having a brand presence beyond your owned website
10 Best Booking Site for Hotels
There are many providers that could be considered among the best third party hotel booking sites, but not every site is the right choice for your business
Maximize Direct Bookings: Impact of Enhanced Hotel Online Visibility
Here are some statistics that highlight the importance of hotel website marketing and search engine marketing to drive direct bookings and generate revenue
Abandoned Cart vs. Abandoned Checkout: Why Do Buyers Bounce?
Have customers abandoned their carts or are they abandoning the checkout process? Let’s explore the differences and some of the solutions for each
Travelers Spend Over 5 Hours Researching Trips Before Booking
Research reveals how travelers seek inspiration and plan their trip, spending over 5 hours on average with travel content in the 45 days prior to booking
3 Disruptive Shifts in Travel Search Every Hotel Should Know
We explore how Google’s new search experience, short-form videos, and conversational AI will impact travel search and how independent hotels could benefit
How to use Trivago Book & Go
Instead of sending users off to another site, Trivago Book & Go lets users book from within the Trivago site. It is a feature offered to certain hotels
The Biggest Mistakes Hotels Make in Photo and Video Production
When it comes to showcasing the unique features of hotels and enticing potential guests, nothing is more important than your imagery
Maximizing Direct Bookings: The Power of Hotel Website Forms
Harnessing website forms to gather visitor data is an invaluable tool for hoteliers looking to craft an optimized direct channel strategy
Authenticity: Elevate Direct Bookings with User Generated Content
In case you haven’t noticed – user-generated content (UGC) is the latest darling of the marketing world. NB: This is an article from CartStack When we think about the reasons why UGC […]