online

Let’s take a closer look at a direct channel strategy that is driving higher website conversion rates and welcoming more guests for Halloween festivities

Two of these confusing visibility boosters are the “free room upgrade” and “free breakfast” by Booking.com. Do you know how they work?

In the planning phase, travellers are considering their destination options and, like the research phase, they turn to numerous different resources

In this discussion we change tack a little and look at possible medium to long term implications of not addressing your hotel price competitiveness

We share tips on how to create a hotel website that drives direct bookings based on many years of experience designing and developing optimised websites

Pablo outlines concisely, how losing control of your pricing could mean hoteliers missing out on a potential 34% increase in bookings

Focusing on improving guest satisfaction through personalization, independent hotels can earn recommendations leading to a steady stream of direct bookings

Website URL customization might seem a minor technical detail, but it can have a significant impact on your hotel’s online success

There are proven strategies that can empower independent hotels to enhance their online visibility, foster loyalty, and drive direct bookings

Now it’s time to get an even bigger return on those efforts by sending Facebook users straight to your online booking engine