online
Steps You Should Take to Improve Your Venue’s Local SEO Rankings
Whether your venue is located in a small town or a big city, the quality of your local SEO strategy will determine whether your venue shows up on the first […]
How Google Reviews Is Crushing TripAdvisor
An interesting trend has been brewing in the travel business. Quietly but surely, Google Reviews has been expanding their online review market share for brick and mortar businesses. Since hotels, […]
5 Crucial Steps to Finding Your Right (and Real) Hotel Influencer
We live in an era where influence is just as valuable a currency as cash. The person who captures an audience and cultivates a following and loyalty can affect perception, […]
These 6 Analytics Anomalies Give Hotels Stress
We get questions from our clients on a regular basis when something in their data doesn’t feel right, has had a sudden change, or just doesn’t make sense. Here are […]
Improving the Features of a Hotel Booking Engine
The Digital maturity trends report by Adobe shows that the Travel & Hospitality Industry has grown 18% since 2016. NB: This is an article from hi Inc This growth has […]
Why Booking.basic Is Bad News For Hoteliers
“Booking what?!” – you might ask exasperated and you would not be the only hotelier to do so. NB: This is an article from Aro Digital Booking.com has quietly introduced […]
Is Your Hotel Website Built to Deliver Results
You can have the prettiest, most visually pleasing website ever created, and it will fall flat on its digital face if it’s not optimised properly. It’s like starting the year’s […]
Is Now Best Time For Hotels to Drive Their “Book Direct” Propositions?
Hotels make their rooms available through OTAs (i.e. Booking.com, Hotels.com) to drive bookings or to supplement any direct bookings generated. Hotels need to trust OTAs to operate fairly. By this, hotels […]
Google’s New Hotel Booking Site: Just The Facts
Google now has a search site dedicated to hotel reservations, rivaling fan-favorite competitors like Hotels.com and Airbnb. NB: This is an article by Digital Media Solutions What Does Google’s Hotel […]
How to Succeed in the Changing World of Metasearch
Metasearch is a tool that many potential guests use to research their trips and most look at many sites before they book. NB: This is an article from Revinate It’s […]