mobile

Why Google woke up and smelt the travel coffee

Google has never been lacking in confidence – and that’s not just because it has a market cap of $487 billion and last year took in $74.5 billion in revenues. There […]

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The Big Tech Drive to Encourage Loyalty

Technology is proving to be something of a double edged sword for the big hotel chains. On the one hand it’s helping them to engage with guests through easily scalable […]

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Winning Mobile Bookings In Metasearch

NB: This is an article from Koddi It’s cliche to say, but mobile has been and continues to be one of the areas where we see the most growth. Not […]

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Book. Stay. Go. Launches SaaS Marketplace

Book. Stay. Go., a leading mobile hotel solution for business, mobile, and millennial travelers, today announced the launch of the hotel industry’s first SaaS-enabled marketplace, featuring mobile check-in and mobile […]

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Marriott delivers seamless, consumer first experience

A Marriott executive at the MMA Mobile Marketing Leadership Forum explained how the hotel company broke down media silos for a people-first attitude and discovered that 30 percent of attribution […]

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Hotel Websites Optimised for Mobile Will Rank Better

NB: This is an article from Leonardo Google updates its algorithms 500-600 times a year but rarely gives the public notice on what’s changing. But this time they did, which […]

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The rise of mobile and social as performance channels

Performance marketing platform Criteo saw mobile business breach the critical 50% threshold last quarter, underlining why travel firms must have cross-device insight. Speaking to Travolution after Criteo issued a three […]

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Booking.com reserves mobile messaging for real-time customers

Booking.com is replacing outdated email communication methods with a streamlined mobile chat within its application, allowing users to submit inquiries and book travel accommodations. Customers can now interact with Booking.com […]

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How luxury brands should engage on Instagram & Snapchat

What do David Yurman and the George Washington Bridge in New York have in common? The answer: nothing. Except that there is a giant David Yurman billboard oozing luxury as […]

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How to use Twitter to engage & listen to guests

NB: This is an article from SiteMinder When it comes to posting and sharing content, Twitter is less effective than Facebook and Instagram, and staff can find it overwhelming to […]

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