marketing

video thumbnail for coffee time chat with erik munoz of lybra about unified decision data for hotel revenue and digital marketing teams

Value of Unified Decision Data for Revenue and Digital Marketing

In this conversation we explore the value of unified decision data for both hotel revenue management and digital marketing teams

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How Hotels Can Use Instagram Reels in Their Social Strategy

Uploading videos to Instagram reels boosts your hotel’s chances of exposure from being viewed on the explore page

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How to Do a Free SEO Audit For Your Hotel Website

An SEO audit will help you establish a baseline from which to start analyzing and measuring the performance of your hotel website

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Is WordPress Safe For Your Hotel Website

Is WordPress safe? This is a question often asked by hotels looking to build a new website. Here are some reasons why we would recommend it

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Content Marketing: Key To A Successful Hotel Business

Content marketing strategy is a multi-layered topic that involves not just creation; but also when, where and how to distribute content

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Who Should be Responsible for Your Hotel Social Media

Hoteliers are short staffed and often social media is a last priority. If we have learned anything these 2 years, it is not to forget our transient guests

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post its with people drawn on them with target rings and a pin hitting the centre reflecting value to hotels of hyper personalization

Boosting Direct Bookings Using Hotel Website Personalization

Here are five highly effective ways to personalize the website experience to ensure you maximize conversions on your hotel website

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The Power of Facebook as a Search Engine

While Google search engine results are important, have you considered that social media is its own search engine?

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Why And How To Market To Gen Z in Hospitality

While targeting older generations may not appeal to Gen Z, tailoring your marketing to Gen Z won’t drive away your current audience. But how do you do it?

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4 Targeted Email Marketing Campaigns Every Hotel Can Do

Every email interaction should aim of gain repeat bookings, brand advocates for your hotel and a reputation for being a trustworthy destination

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