marketing
Marketing Priorities for Independent Hoteliers This Year
There are countless ways to promote your hotel. No-one can do it all. Use this checklist to establish your unique set of marketing priorities
Unveiling the Future: Hotel and Travel Trends in 2024
As we step into 2024, several key trends are set to redefine the hotel landscape. Let’s explore top trends that will shape the industry in the coming year
6 Strategies to Keep PACE With Changing Traveler Behavior
Hotel Leaders must be ready for a seismic shift in traveler behavior that affects everything from demand and distribution patterns to length of stay
RevMarketing Certification: Pulling Back the Curtain on Modules 3 to 5
By participating in this RevMarketing course, you will gain invaluable insights, tools, and strategies to optimize your business and improve profitability
Market Trend: Refining SEM Strategies for Full-Funnel Marketing
A strong marketing strategy will align audience targets throughout the funnel to ensure each campaign is “feeding the funnel” with users that will convert
5 Reasons Why Hotels Should Consider Microsoft Ads in 2024
What if we were to tell you that Bing (aka Microsoft Ads) is becoming a more relevant and valuable platform that you should consider seriously in 2024
Hospitality Influencer Marketing: Build Authentic Partnerships for Wider Reach
A travel influencer possess the ability to bridge the gap between branded content and real-world adventures, offering a glimpse into what awaits guests
Strategies To Light Up Your Hotel Holiday Email Campaigns
Below you’ll find a range of strategies and real-life examples. Use them as inspiration for your own email campaigns to boost revenue
The Future of Hotel Commercial Teams: It’s Time to Evolve and Fly
The hotel industry is at a pivotal moment, hyperpersonalization and need for commercial teams to have a 360 view of the customer is paramount
7 Ways to Get Seasonal on Your Hotel’s Direct Channel
Start early, adopt advent calendar-style campaigns, propose gift cards and use these creative tactics to help your direct channel get seasonal