marketing

5 Marketing Tips to Increase Your Hotel’s Spring Bookings

As we march into a new season, it’s time for us to spring into action. I’m sorry – I couldn’t resist… NB: This is an article from Welcome Anywhere Calendar […]

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Have Your Hotel’s Influencer Instagram Campaigns Become Tired Advertisements?

The room service tray overflowing with a lavish feast of buttered croissants, fluffy eggs, freshly squeezed juice, and sliced fruit—check. The pensive poolside selfies complete with a frothy cocktail—check. The […]

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How to Drive Revenue Through Targeted Facebook Ad Campaigns

Targeted Facebook ad campaigns can be a great source of revenue for your hotel, especially if you take advantage of big events in your local area by offering guests a […]

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responding to review from guests

How to Stay on Top When Responding to Google Reviews

If you’re struggling to keep up with responding to Google reviews, and you’ve noticed the recent spike, you’re not alone. A recent ReviewPro analysis found that Google reviews increased by […]

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Ten Criteria for Driving Revenue with Pop-Ups

We work with almost 18,000+ hotels around the world. It helps us aggregate big data to understand what works and doesn’t work for our clients’ direct booking strategies. NB: This […]

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Local SEO for Hotels: Keys to Drive Rankings, Traffic & Bookings

The hotel niche has been one of the most competitive niches for some time now, with individual hotels and hotel chains competing against OTA (online travel aggregators) and price comparison […]

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How to Diagnose Traffic Drops on Your Hotel Website – Pt.1

A drop in traffic to your hotel’s website can be perfectly normal. It might be due to a seasonal flux, a technical anomaly in your analytics report, or you might […]

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Social Media Trends Impacting Your Hotel In 2019

Social media is one of the most important channels for marketing a hotel and 2019 is bound to be an exciting year for digital marketers. NB: This is an article […]

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3 Ways to Encourage User Generated Content from Guests

A solid social media strategy is composed of many moving pieces – from honing in on who your target audience is down to the type of content you are publishing […]

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All-In-One Facebook Messaging & What It Means for the Hotel Industry

Facebook recently announced it is reportedly working to develop a single, unified messaging infrastructure and increasing the connection between several of their apps. NB: This is an article from Lodging […]

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