Hotels

Proven Strategies to Increase Your Hotel Review Score

Implementing these strategies will help increase your hotel’s review score, which is crucial for attracting more guests and improving your online reputation

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7 Email Marketing Tips To Increase Your Hotel ROI

Your email marketing should have information that’s helpful, engaging, and relevant to your subscribers. Prioritising quality over quantity to build loyalty

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5 Tips To Get More Hotel Reviews

In the competitive landscape of the hotel industry, mastering the art of collecting online reviews is a strategic move that sets you apart from competition

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How Hoteliers are Using AI for Revenue Management

The key to revenue management is following data trends and using insights to set the right pricing, AI is perfectly suited to support this hotel function

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McKinsey: The Promise of Travel in the Age of AI

The surge of AI innovation sets the stage for travel companies to rethink how they interact with customers, develop products and manage operations

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Conflict Resolution Strategies to Deal with Unhappy Hotel Guests

Effective conflict resolution goes beyond proving who’s right and who’s wrong. Let’s explore the best strategies to help you deal with unhappy guests

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5 blocks with one of a different colour reflecting the importance to hotels of understanding attribution models in google ads

Hotel Marketing: Understanding Attribution Models in Google Ads

We delve into the different attribution models available in Google Ads and offer valuable insights on what hoteliers should be cautious of

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people looking at a dashboard on a tablet possibly a revenue management meeting reviewing current performance

Revenue Management vs. Price Optimization: What is the Difference?

We demystify the differences between Revenue Management and Price Optimization and provide actionable insider tips to boost hotel earnings

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pumpkin in a graveyard reflecting need for hotels to start quickly actioning their Halloween marketing plans

Fang-tastic Marketing Tactics For Halloween Hotel Festivities

Let’s take a closer look at a direct channel strategy that is driving higher website conversion rates and welcoming more guests for Halloween festivities

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booking.com are one of many otas who charge hotels fees

Booking.com: Once Again the OTA Wins and You Lose

Two of these confusing visibility boosters are the “free room upgrade” and “free breakfast” by Booking.com. Do you know how they work?

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