Hotels

Why pricing your hotel room doesn’t mean being a data-scientist

Hotel room pricing is never easy to perfect, but you don’t need to be a genius or trained data-scientist to get it right at your property. Last year Airbnb’s head […]

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The benefits of a next-generation property management system

Enhancing guest relationship management capabilities should improve guest loyalty and retention. These improvements should be reflected in increased RevPAR and profitability. Streamlining operations across the organization and providing better management […]

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What Autumn Trends Tell UK Hoteliers About Travellers Behaviour

As the leaves start to turn their colours into burnt orange and vivid yellow tones, many hoteliers in summer destinations close their doors, but UK hoteliers can still expect travellers […]

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Data and Analytics Can Help Your Hotel Inventory Distribution

The Internet has had an impact on almost every industry out there and how could hotel industry be an exception to this revolution. Traditional booking mechanisms like phones and agents […]

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Ideal Pricing for a Hotel’s Ideal Revenue Management Strategy

One of the most important decisions that every hotel organization needs to make is establishing their optimal public pricing structure. For some hotels, this can be an overwhelming challenge – […]

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Using CRM and data to curate unique experiences for guests

While customer relationship management (CRM) is a term that encompasses both human interaction and software, some references to it might refer exclusively to technology but very few mentions of it […]

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Does AirBnB really have a negative impact on hotel sales?

I am frequently in contact with hotel owners and I hear too often phrases like: “AirBnB is stealing all our customers! “ “It is unfair competition! “ “They do not […]

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How to Advertise on Instagram: A Beginner’s Guide for Hotels

Instagram is the best social media platform for engagement rates when it comes to visuals. And as a hotel, you know that visuals are a strong tool to sell your […]

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Price disparity, the eternal problem of hotel distribution

In this post, we will be talking about an issue known by many yet still unresolved, currently having come no closer to a solution. Price disparity is the main problem […]

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European Destinations Are Trying to Stand Out to Chinese Travelers

Many destinations from all corners of the globe are trying to reach Chinese travelers with ad and marketing messages as nearly 140 million Chinese traveled internationally last year. The challenge […]

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