Hotels
Advanced Analytics in Hospitality: Industry Leaders are Profiting
Over the past 20 years, advances in digital technologies have driven numerous innovations and disruptions in the travel industry. These technologies and the companies that offer them have rearranged the […]
Why Hotel Management Companies are Obsessed with Marketing Costs
Hotel marketing costs are affecting profitability more than ever. With profit growth slowing in the lodging industry, the focus among hoteliers is now shifting toward closely controlling costs, especially among […]
3 technology maxims that will make or break your hotel in 2018
A tipping point has been reached where it’s no longer possible for hotels to survive without technology. From marketing to operations to sales, the modern hospitality industry relies on a […]
5 Signs Your Revenue Strategy is Behind the Times
Technology moves fast—no, make that really fast. Technology today analyzes higher volumes of data, outputs purer insights and offers up more opportunities than ever before. An omnipresent IoT ecosystem finds […]
5 Ways To Protect Your Hotel Brand Online And Increase Profit
A very useful exercise which all hoteliers should be doing on a regular basis is searching for their hotel brand name online and monitoring those results. With so many travel […]
Why Hotel Technology Hasn’t Kept Pace with Revenue Management
The overreliance of legacy technology solutions and the lack of data integration are possibly the single biggest constraints on the hotel sector today. The reasons for this are deep-seated in […]
The digitally transformed hospitality consumer, friend or foe?
I used to say that Hospitality has not changed a great deal since the beginning of time, and as we know innkeepers have played their part in many a historical […]
How to Reach Your Hotel Target Market Through Content
Content marketing for hotels is one of the most powerful ways to find and attract loyal customers. The term content marketing was coined to describe particular strategies companies were using […]
Tourist Cities Lead Profit Growth for Hotels in Europe
Hotels in Europe recorded an impressive 7.1% year-on-year increase in GOPPAR this month, with the growth led by a number of key tourism destinations, including Dublin and Barcelona, according to […]
It’s time to bring hoteliers and OTAs to the table
It’s time to bring hoteliers and OTAs to the table. Long has the war raged over rates, commissions and availability. And in the middle of it all, the guest has […]
