Hotels

Email marketing is an excellent and efficient way to connect with and spread a message to an audience. In the hospitality industry, email marketing can be used to communicate with […]

Search Engine Optimization (SEO), at its core, is anything you do to your website to make it as easy to find organically online. It’s a little bit art, a little […]

If you are a branded hotel, your listing on Brand.com is important for gaining online exposure. However, your brand has a responsibility to represent all of its properties fairly. For […]

In our previous article we discussed how 2017 has been an exciting year for digital marketing with a focus on key trends impacting your online presence in 2018. The next step […]

In order to improve your hotel’s occupancy rate, there are a few things you need to consider. For example, you want to know how to calculate your current occupancy rate, […]

Hoteliers, marketing directors, and revenue managers in particular are continuously learning how to put the pieces of the puzzle together when it comes to creative and effective options for selling […]

Today, hotels need to be visible and actively influencing the decisions of guests throughout the travel journey, from initial spark of inspiration to the point of final booking. This often […]

  “I am often asked by hoteliers what is the return on investment, or ROI, when implementing a live chat service on their website,” stated DJ Vallauri, Lodging Interactive’s Founder […]

Today we ask the question, “Is your PMS and booking engine the cause of your hotel marketing woes?” First we’re going to assume in this article that we are targeting […]

Data is daunting and tracking it can be exhausting and sometimes over complicated, but honestly if you aren’t tracking your business you are potentially running blind.  And by that I […]