Hotels

How Hoteliers Can Show Exclusive Rates Even OTAs Don’t Have

In today’s digital landscape, hoteliers struggle to attract the attention of shoppers, as well as maintain that engagement throughout the travel planning journey. With only 9% of U.S. travelers knowing […]

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Want to Increase Hotel Room Sales? Use Behavioural Economics!

Consumer psychology has always played an important part in driving their purchase decisions. NB: This is an article from Staah Let’s look at how you can use this buying psychology […]

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Google Hotel Ads: Not The Magic Bullet

Are Google Hotel Ads the best way to grow your brand? Is this the answer to the ongoing issues with OTAs? This is a complex, multi-faceted question with an equally […]

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Do Loyalty Programs Really Create Loyalty

Lately, I’ve been asked about loyalty programs. Any company can create a loyalty program. But, there is some confusion around what exactly a loyalty program is. NB: This is an […]

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Why You Should Respond to Every Positive Review

We recommend that hotels respond to every review they receive online. NB: This is an article from TravelMedia This includes on TripAdvisor, OTA websites, and social media. Hotels that have […]

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Fixed/Variable Costs and Room Revenue Management

Lately, I have spoken to several revenue managers who have told me how much their cost is to take a room—to make that last sale of the day. NB: This […]

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Best Hotel Experience: How to make your guests happy at arrivals

There is nothing new in managing a guest arrival if you aren’t providing a magical hotel experience to your guests. This is what you strive to do as a part […]

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Why And How To Create A Great Landing Page

Do you invest in ad campaigns to promote your products or services? Do you send leads and clients to your home page or specific sections on your website when you […]

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Bad Habits: 5 things hotel marketers should stop right now

Usually, we offer insight on the hotel marketing tactics, tools and strategies you should adopt to drive more revenue to your hotel: add chat to your hotel website. Focus on […]

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How Do You Inspire Your Guests to Spend More?

Data is transforming the hospitality sector. Forward-thinking hoteliers are making the most of historic guest interactions along with real-time and future data sets. NB: This is an article from Rainmaker […]

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