Hotels

How do you communicate with your guests once they’ve made a booking? Before answering this, think for a minute about all the different ways a guest could book a reservation […]

Your hotel property management system (PMS) is the beating heart of your hotel – responsible for streamlining operations, optimizing guest service and maximizing revenue. NB: This is an article by […]

Selling “experiences” is the key to influencing potential guests when they first consider taking a trip. When travelers are looking for early inspiration, they’re not focused on hotel rooms. They’re […]

Search engine optimisation or SEO is the practice of making your website visible online in the unpaid search engine results. We have written many articles on the best practices for […]

From the very beginning of the searching process to the post-stay comedown, guests are increasingly expecting an experience that feels tailored, thoughtful and built with them in mind. Let’s take […]

Hotels take reputation management seriously when it comes to guest feedback on TripAdvisor, but often underappreciate the need to closely monitor other social media channels. This is a lost opportunity […]

When we cross the bridge in the hospitality financial world to the greater business world, the concept of an asset and how it is used comes full circle. I am […]

If there has been one constant in the universe of hotel distribution over the past few years, it’s been change. As brands make aggressive pushes to lure more guests to […]

The latest digital innovations include new publishing features on Google My Business listings, the new Google Outstream Video Ad format, and new Instagram profile bio features. The industry is also […]

A pair of eyeglasses is just a pair of eyeglasses. That is until it’s a pair from Warby Parker. That’s because, for every pair sold, another is donated to a […]