Hotels
Top 5 Things Need to Know in Hotel Digital Marketing (June)
This month, Google nudges SEO marketers in the right direction with clarifications to the mobile-first index as it rolls out to more websites; Bing pilots in-market audiences; and Instagram gets […]
Five Ways to Disrupt Your Competition With Customer Service
The concept of disruption is interesting. If you ask most business people to name a company that is known for being a disrupter, you’ll hear answers like Amazon, Uber and […]
How to Increase ADR of Your Hotel Business?
Average Daily Rate or ADR is a term that is quite popular among the hoteliers worldwide. NB: This is an article from eZee Absolute ADR plays a great role in […]
Understanding Trends in Guest Feedback
Howard Schultz famously said, “When you acknowledge your weaknesses and ask for advice, you’ll be surprised how much others will help.” While he wasn’t referring to the hospitality industry per […]
Why Revenue Management And Marketing Must Align
Today, every hotelier knows that the modernisation of revenue management and marketing strategies is fundamental. NB: This is an article from NetAffinity However, what is less known is that to […]
Why Your Hotel Needs Social Media Listening
Lots of people may be talking about you. But the social noise has become so great that in order to ‘listen’ and sieve out mentions of your brand, you need […]
Hotel Live Chat Instant Gratification Wins Every Time
There’s a lot of debate about the best way to handle the huge influx of guest messages happening through private message and live chat platforms. Should we be using more […]
You Need to be Aware of The Facebook Path to Purchase at Your B&B
In the B&B industry, there’s a lot of talk about the online booking journey and what steps you can take to improve direct booking conversions through your website. NB: This […]
Communication Techniques to Enhance The Guest Experience
Hotels are frequently told how the latest tech tool will improve the guest experience. A lot of these gadgets have real value, but arguably, the easiest and cheapest way to […]
How Hotel GMs Can Generate Profits Above Owners Expectations
The economic collapse of nearly ten years ago brought not only havoc to the hospitality industry, but also created a new type of hotel owner: the activist owner. These owners […]
