Hotels
Maximizing Total Profitability: Transitioning from RevPAR to RevPAG
In the ever-evolving landscape of the hospitality industry, transitioning from RevPAR to RevPAG is not just a trend; it’s a strategic imperative
8 Hotel Marketing Trends To Boost Your Hotel’s Campaigns In 2024
As hoteliers, embracing these marketing trends means not just staying ahead of the curve but also offering personalized, memorable, and engaging experiences
Mastering Hotel Competitive Analysis: The What, Why and How
With these seven tips, you’re ready to tackle your hotel competitive analysis. It’s essential if you want to uncover new revenue and marketing opportunities
Are Your Most Impactful Guest Interactions Happening Pre-Arrival?
Hotels that invest are better placed not only to meet but exceed guest expectations, fostering lasting satisfaction and loyalty in a competitive industry
Discounting Isn’t Always a Bad Strategy, But You Might be Doing it Wrong
Discounting has a bad rep, but it’s time to set the record straight. When used strategically, it can boost revenue, attract new guests and enhance loyalty
Boost Hotel Bookings and Revenue: Strategies for Success in 2024
We explore effective ways for hoteliers to boost bookings and revenue in Q1 and Q2 of 2024 that align with the evolving landscape of travel and hotel trends
Conversion Rate Doesn’t Matter, Revenue Does
There is a direct relationship between conversion rate, visits, and reservations numbers, and the higher any of these numbers are, more reservations result
Price Oscillation: Unraveling the Pendulum Effect on Hotel Rates
Average daily rate per room values has experienced greater growth in the last 3 years, but will price continue to grow rapidly? Will there be a correction?
The Art of Resort Hotel Revenue Management: Specifics and Strategies
While the basic principles of revenue management apply to all types of hotels, resort hotels have important strategic considerations
14 Hotel Email Templates to Refine Guest Communication
Whether persuading a guest to book again or reminding them of an upcoming trip, an email is invaluable to your marketing and communications strategy