Hotels
How to Generate Ancillary Revenue in your Hotel or Resort
What can you do in your hotel or resort to generate additional income? It often sounds easier than it is in reality, so we have been brainstorming and have come […]
Booking.com No Longer Diverted Helping Hotels Price Their Rooms
Booking.com no longer wants to control the pricing strategies of small to medium hotels but why? Booking Holdings, formerly the Priceline Group, is not alone looking to expand its net […]
Data Analytics Tips as Developed by Disney
The Walt Disney Company is a massive organization spanning the globe with everything from animation to amusement parks to hotels and resorts under its umbrella. But Bonnie Spalding, consulting director […]
Why Is Hotel Marketing so Hard? (And What to Do About It)
If you’ve been in the hotel industry long enough, you’d remember when having a few wholesalers’ contracts, a fancy brochure and a telephone number were pretty much all you needed […]
Mapping Personalization to Profits in The Guest Journey
Through the guest journey, travelers interact with a myriad of different systems, but historically, those systems would not talk to each other. Each system would hold a sliver of information […]
6 Innovative Hotel F&B Ideas That Grow Group Revenue
Thanks to favorable margins and exciting new strategies, hotel F&B offers a strong means of growing revenue from group bookings. In this post, we’ll break down smart ways hotels can […]
How to Drive Revenue Through Targeting Generation Z
Most of us remember when our phones became smart. We remember the birth of Facebook and the death of dial up. Imagine having all of this technology already at your […]
How To Use SEO Data To Boost Your Hotel’s Content Campaigns
Most hotel marketers are aware by now that producing high quality content on a regular basis plays an integral role in getting noticed by the right people online. NB: This […]
How to Create More Hospitality Financial Leadership in Your Hotel
#1: You can increase the way you lead your team financially. Create an environment that has your managers working together on the “business” of running your hotel. It all […]
Hotel Distribution in Need of Tech Innovation
The universe of hotel distribution is in a period of transition, according to a panel of experts speaking during HSMAI’s recent Revenue Optimization Conference. Panelists speaking during the “Avoiding collisions […]