Hotels

In 2018, an integral part of your digital marketing strategy should be having an active and engaging presence on social media. Stephanie Hilger, Director of Social Media at Blue Magnet […]

Email marketing is one of the best ways to retain customers by engaging with past, present (and future) guests. Smart hotel marketers prioritize keeping up-to-date on email marketing best practices […]

Privacy legislation is dominating the news cycle these days–and it’s unlikely to slow down. Now, as U.S. companies are adjusting to the requirements of the European Union’s General Data Protection […]

While a revenue manager’s mission is to sell as many rooms as possible at the best rates conceivable, their ultimate focus remains a healthy bottom line. There was a time […]

Futurecasting is a practice used by many businesses to plan strategically for their future. The practice evaluates underlying industry dynamics, predictive analysis and a variety of business strategies to help […]

It’s no secret that many people turn to social media to help them discover and book travel. Today, travelers spend 5x more time on Facebook than on travel-related apps, sites, […]

When we talk about red flags and concerns about increasing acquisition costs, some might be inclined to dismiss any worries and point to continued growth and prosperity—both in the industry […]

We are used to Booking.com’s inventory appearing re-distributed in endless places. The surprising thing is when we come across the opposite finding which, up until now, has gone unnoticed in […]

Implementing the best procedures and practices of revenue management at a hotel to increase overall revenue is not an easy task. NB: This is an article from Hotelogix Especially, when […]

I know we all hear the battle cries every day in our industry, but what’s really going on with hotel brands, franchisers, the online travel agents and their war over […]