Hotels
How To Design Your Email Campaigns To Retain More Guests
You don’t need to hear it again: it’s easier (and cheaper) to retain a previous guest than it is to obtain a new one. And one of the most important […]
Another Move By The OTAs That Is Harmful To Hotel Profitability
Two recent events in hotel distribution created a mild media buzz, but unfortunately were ignored by some hoteliers and quickly forgotten by the industry: Expedia’s Add-On Advantage and Booking.basic. NB: […]
How To Get More Reservations Via Your B&B’s Website
Your B&B’s website is one of your most valuable assets. Not only is it the best place for you to promote your property and describe your amenities, but it is […]
PolyU Study Evaluates Airbnb – Friend or Threat?
Home rental sites such as Airbnb do not yet represent a threat to Singapore’s budget hotel operators, although the market is under considerable pressure from new entrants, according to a […]
Consumers Want Amazon To Be a Travel Booking Site: What Can Hotels Learn?
Amazon dominates the world of e-commerce. Could it do the same in online travel bookings? Consumers would happily use the platform to book their travel plans if given the chance, […]
Successful Loyalty Programs Must Offer More Than Pricing Discounts
In a world where retailers understand the importance of keeping their existing customers and finding ways to have them come back to purchase repeatedly, the question needs to be asked […]
Direct Booking Wars, Google, Airbnb: Is the OTA’s Position Unshakable?
When it comes to online distribution OTAs have the majority of market share for online reservations. NB: This is an article from StayNTouch OTAs control approximately two-thirds of all online […]
How Reputation Management Can Help Increase a Hotel’s Revenue
You know that saying that goes something like “Keep your friends close and your guests even closer”? Probably not, but when it comes to hospitality, it would sure make sense. […]
Understanding Future Demand For Better Operational Forecasts
Recently, we released five revenue management hacks. These hacks are designed to be simple things you can put into place whether you are using automated tools or working in a […]
How to Budget for Hotel Digital Marketing in 2019
With the return of budget season, the uneasy feeling of making decisions regarding hotel marketing budgets begins to aggravate hoteliers. The time and energy available to efficiently go through all […]