Hotels
Four Ways to NOT Get Your Emails Delivered
We talk a lot around here about what it takes to get your emails delivered to inboxes. But hey, maybe that’s not your thing and you’d rather go to spam. […]
Are Hotel Front Desks a Thing of the Past?
De-cluttering is a big business. Successful books like The Life Changing Magic of Tidying Up by Marie Kondo demonstrate the world’s appetite for simplified living, while consultants have popped up […]
The Power of Personalization: Customer-Choice Pricing
OTAs may help hotel-room shoppers find the best price, but at what cost? Sure, everyone loves a good deal, but let’s not forget that people will pay more for the […]
Measuring Impact: Is Your SEO Strategy Successful?
If you want to improve, you need to be able to measure your efforts. However, in the case of SEO this can be a complex web. Success in SEO should […]
3 New Tactics to Improve Your Hotel PPC
We are always talking about how PPC is such an important piece to your overall hotel marketing strategy and Google has just added some more ammo to our PPC arsenal. […]
Hotel Budget Season: Looking at Costs the Wrong Way (Part 1 of 4)
Hotel budget season is upon us. And while the process may vary somewhat from hotel to hotel, it ultimately comes down to the same goal: what you can do differently […]
Is Revenue Management Technology Actually Holding Hotels Back?
An overwhelming theme in 2018 is that hotel pricing power seems to be a thing of the past. More people are traveling and staying in hotels than ever before, but […]
How The Hotel Relationship With OTAs Has Matured
The on-again, off-again relationship between hotel companies and online travel agencies has been the cause of so much head scratching and hand wringing over the years, but in the end, […]
Optimize Your Hotel’s Google My Business Listing Like A Pro
If you haven’t taken advantage of your hotel’s Google My Business listing, what’s the holdup? This free local search tool opens the door to a bevy of SEO opportunities and […]
7 Instagram Tips For Independent Hotels
Your hotel, of course, has a polished presence on Instagram. NB: This is an article from Screenpilot Now boasting more than a billion monthly actives, the visuals-first platform is the […]