Hotels

When the U.S. was treated to a solar eclipse in August 2017, everybody was talking about it. The social-media channels sizzled with anticipation; conversations everywhere rumbled about plans and parties; […]

Staying innovative in your digital marketing strategy means staying up-to-date with the ever-changing digital landscape. NB: This is an article from hebsdigital From TripAdvisor evolving into a social travel platform […]

The Increasing Number of Hotel’s Customer Touchpoints: The customer’s booking and digital connection journey changes rapidly each day as new platforms are introduced and guests continually adjust their method of […]

For the third year in a row, Forbes[1] reported “Data Scientist” as the best job in America. The job pays well (median base salary of $110,000), and qualified data scientists […]

“You might feel a slight sting.” These are the last words we hear before the prick of the needle, but with that little sting comes the reassurance that we’re on […]

Revenue Managers are often promoted through the ranks of Reservations or Front Office and often thrown into ‘spreadsheet mania’ without any thought or respect given to the enormity of the job.

Finding and booking the perfect hotel takes time. Beyond rate, hotel shoppers are looking at plenty of other factors, such as amenities, local activities, and nearby restaurants. NB: This is […]

Regrettably, the rumours have been confirmed. Long feared by tourism businesses all over Ireland, the government has recently declared that the sector’s VAT rate will increase from 9% to 13.5% […]

Industry experts are constantly emphasising the importance of implementing new distribution and marketing strategies at your B&B, but there’s still something to be said for word-of-mouth referrals. NB: This is […]

There is a powerful resource for increasing direct bookings at your disposal. One that’s available to every hotel, yet it’s often overlooked and underutilized. NB: This is an article from […]