Hotels

What the FTC New Ruling Means for Metasearch

To enforce compliance and maintain user trust, key metasearch players are rolling out changes aligned with the FTC’s directive

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Why Revenue Management Still Fails (Even With the Best Tools)

Until leadership not only understands the revenue problem but agrees it’s the hotel’s problem, no tool, strategy, or pricing model will move the needle

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10 Questions Hoteliers Are Asking About Social Media

At the end of the day, hospitality is all about connection, and social media is the largest and most accessible front desk

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How to Increase Google Reviews and Improve Hotel Visibility

Don’t simply hope for guest reviews based on goodwill alone. A proactive approach, offering a gentle nudge, is often necessary to encourage reviews

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How An AI Concierge Can Increase Revenue & Guest Experience

An AI concierge can transform hospitality by jump-starting the guest experience, increase operational efficiency and unlock new revenue streams

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The Promised Use of AI For ‘Personalization’ Is Being Oversold

Personalization is a term used loosely these days but a better phrase for how it’s being used so far might be contextualized marketing

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From Jack of All Trades to Master of Hotel Direct Bookings

Hotels must focus on refining their strategy for direct bookings with specialized tools that align with the needs of today’s travelers

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Is There Nothing Hotels Can Do About Rate Parity?

Hospitality may see radical sweeping changes with respect to rate parity with some countries already banning OTAs from using rate parity agreements

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Co-Existence: The OTA Led Defence Against an AI Takeover

Does the advent of AI agents signal the beginning of the end for third-party bookings, or are we simply entering a new phase in the OTA relationship

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image of a piggy bank for articles about our expert partner hotel success stories for April 2025

Expert Partner Hotel Success Stories – April 2025

Here is the April round up of 11 Hotel Success Stories and a performance study of 567 properties from our Expert Partners

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