Hotels
Book and Join, a Key Feature of Your Loyalty Program
With a “book and join” option, hotels have a unique opportunity to convert their customers into loyalty members
Breaking Barriers: Hotels Are Reclaiming Power in Website Management
The principle of customer-focused website design and management is vital, particularly for hotels where customer engagement is key to success
10 Booking Trends and Stats to Drive Guest Experience and Revenue
Hotels have an incredible opportunity to exceed guest expectations and maximize revenue potential with the help of new-age tools and processes
Spotlight Shines Brighter on Algorithmic Hotel Price Fixing
FTC and DOJ makes clear that the government’s position is that hotels using algorithms to set room price are violating antitrust laws
Capitalize On User-Generated Content and Influencer Marketing
Although content created by guests and influencers may look and feel similar to outsider consumers, there are key differences
What Should a Hotel Blog About?
As more people visit your site to read your blog posts, your overall website traffic increases, which can positively impact your SEO efforts
Optimising Hotel PPC Campaigns for Seasonal Trends
Tailoring PPC campaigns based on seasonal demand fluctuations is instrumental in driving revenue growth and maintaining a competitive edge
When to Choose OTAs Over Hotel Direct Reservations
Whether reservations come directly or through OTAs is secondary, as the primary concern is filling rooms that would otherwise remain empty
Attraction Strategy: Maximizing Revenue per Guest
With an effective attraction strategy in place, the focus shifts to maximizing the value of each guest interaction
What are 5 Must Have Features to Look for in a PMS?
Your PMS should improve guest experiences and provide a solid foundation for long-lasting relationships, leading to increased revenue and profitability