Hotels

The future of travel will be more secure, faster, and hopefully less fragmented as the industry begins to embrace blockchain and leave its fragmented past behind, creating an optimized infrastructure.

After a brief appearance during 2018, the long-awaited and high-impact product from Google, Promoted Hotels, is back on the front pages of Google Hotel Search.

Your boutique hotel marketing plan should be a constantly evolving piece of your marketing mix. Keep your audience, seasonality, and goals in mind to get the most out of your plan.

By moving to a customer-centered set of measures, where the overall guest spend is more important than spend in any single outlet, you can embark on the path to Total Revenue Management.

Hotelbeds ramped up its support of hoteliers over their concerns about managing online rate parity and the so-called leakage of non-contracted rooms.

Depending on how much a company wants to control its T&E the optimal value from a dynamic pricing program comes when the traveler pays attention to events at his or her destination.

Curious to know which package booked well last year, who is the most profitable guest, or why bookings are down? Google Analytics uncovers insights surrounding your website visitors.

Anyone can answer questions on your Google My Business listing. Therefore, it’s best to frequently review your listing and make sure potential guests are seeing the correct answers

As hotel owners begin crafting their shiny new 2020 budgets, they’re tasking their revenue managers with finding ways to drive higher profitability in the coming year.

The idea of Anomaly Detection is to track the normal variation and flag the unexpected events. So in the world of availability tracking, what could possibly go wrong?